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Author Archives: Barrett Garese

Bodyform, for those not living in the UK, is a feminine hygiene company with a sense of humor. Earlier this month, they got a facebook post from Richard Neil complaining about how he’s “been lied to” about “how at this wonderful time of the month that the female gets to enjoy so many things” like Mountain bike riding, skydiving, etc. He then goes on to complain that his adult experience is that none of this is true and he feels personally betrayed.

Somewhat amusing sure, but 88,000 likes later, Bodyform decided it warranted a video response:

If Facebook had a “love” button, we’d have clicked it. But it doesn’t. So we’ve made you a video instead. Unfortunately Bodyform doesn’t have a CEO. But if it did she’d be called Caroline Williams. And she’d say this.

While the original comment was funny, the subsequent video is pretty hilarious. Pay attention other companies: this is social media done right.

Yeah, I was pretty sick of Gangnam Style too – it’s sort of been…everywhere. I decided to make an exception when I stumbled upon an a cappella cover though, because I find the conceit of a cappella versions of electronic songs to be intriguing. Turns out, I was pretty impressed by how well a group of just five people were able to cover the entire song while keeping the tone and tenor (pun intended) intact. Definitely worth checking out.

Okay, so I loved (read: LOVED!!) The Avengers. I saw it twice in theaters and am honestly a little shocked the Blu-ray isn’t currently playing on my TV. With that said, I can absolutely laugh along as Screen Junkies takes the piss out of the film with their latest edition of Honest Trailers.

It shouldn’t need to be stated by this point, but MASSIVE SPOILERS ABOUND, so if you have any plans on seeing the film and somehow don’t already know every major plot point, don’t watch the above video. If you’ve already seen it, then regardless of whether or not you liked, loved, or hated it, there are some serious out-loud laughs contained within.

You don’t really need to sell me on wine. I’m Italian so I’ve been drinking wine since I was about 12, have a wine fridge that generally stays full despite my best efforts, and have family that works in the wine industry (this helps with the aforementioned “keeping the wine fridge full” bit.) Thankfully enough I also live in California, home to some of the best wine regions in the world (suck it France!) (Just kidding.) (Like 90% kidding.)

Here’s the other thing: I don’t really care if you’re marketing something, just so long as you entertain me while you’re doing so. Dollar Shave Club, Old Spice, hell (some) movie trailers are exactly this concept writ large. Especially with the growth of Youtube as a sharing platform, companies and industries continuously try and fail at online marketing because they play it too safe and think the product is more important than the message.

And then there’s Paso Robles Wine Country, who apparently decided “Fuck it, let’s have fun with this thing” and then actually did. Honestly, I expected it to fall short – to hit the pitfalls that 99% of other attempts do. I was wrong – not only is it actually really entertaining, but they did so while still getting their message across.

Good on you Paso Robles Wine – I think I’ll have to check you out again in the near future.

I love learning new things, and I love when someone can take an incredibly complex concept and break it down using metaphors to make it understandable. This is probably the best explanation I’ve ever seen of how encryption works, and why prime numbers are so important to the process. Not only does it make perfect sense by the end of the video, but it does this using – of all things – paint swirls.