A pretty great commercial for a store I do not visit

As an urbanite with an apartment that a super every once in a vague while does some maintenance on, I have very little reason to visit Lowe’s on a regular basis. And yet I am ADDICTED to this well-executed viral ad for the home and garden store; the visual trickery is great, the concept of a family rapidly aging and their house changing with them plays well, and there’s so much dancing! I like dancing. I like this ad. So check it out.

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